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About Suzie

Nicknamed "Turn-Around Suzie" for my track record in CPG marketing, I excel at identifying exactly what a brand or company needs to meet its goals—no matter the challenge.

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"At age 50, Suzie Yorke took her life savings to turn an idea into a company whose mission is to get North Americans to eat more healthy fats" Karl Moore, Forbes Magazine

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Previous Clients: 

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Suzie's BIO

Suzie Yorke is a health advocate and seasoned CPG expert, known as a "Turn-around Marketer" who has tackled challenging brand transformations throughout her career. After spending 20 years with major CPG multinationals including Procter & Gamble, PepsiCo, and Weight Watchers, she took a bold step at age 50 to launch her own startup from her kitchen table.

After facing personal health challenges, Suzie discovered the benefits of a keto-focused, high-fat, low-carb diet. This experience inspired her to create Suzie's GoodFats™, which later became Love Good Fats®. Within just three years, this disruptive brand achieved over $100 million in gross revenue across Canada and the US, breaking numerous Canadian records for CPG startups.

Today, Suzie is on a mission to revolutionize the chocolate industry with her latest venture, The Better Co. by Suzie™. Beyond her business achievements, she is an accomplished athlete, having completed 11 Ironman triathlons, the Boston Marathon, and various championship cycling events. While still passionate about athletics, she now particularly enjoys hot yoga. As a mother of two, Suzie continues to advocate for better health through better nutrition.

A Passion for Purpose

Suzie’s newest passion is pure cacao and Chocolate. 

 

Her new Start-up, The Little Cacao Co, will bring health back to chocolate with the world’s first Bean-to-Bar, Fair-Trade, 0g sugar-added chocolate, also infused with high protein, adaptogens, vitamins, and more. Sourced from the finest cacao in the Sativo region of Peru, these new products embody Suzie’s commitment to quality and health innovation. 

Suzie’s groundbreaking and disruptive accomplishments have earned her awards like the WXN Top 100 BMO Entrepreneur Award, the RBC Canadian Women Entrepreneur Award, and the LGBT+ Business Advocate of the Year Award. She also mentors other founders via her Founders Helping Founders CPG Network than spans across Canada, her MasterClasses for VenturePark Labs and supports women-owned, LGBTQ+, and BIPOC businesses, advocating for diverse leadership.

Her book, Chocolate! Fats and Sugar Part 1, launches this Fall, sharing her journey as an autistic, lesbian entrepreneur who created a healthier future for chocolate lovers

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C3 Conference 

Toronto

Panel

Panel Topics:

Challenges women face

Start-ups Watch outs

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NLCW Conference2024

Newfoundland

Key Note Speaker

Panel Topics:

My childhood and Resilience

The incredible launch of Suzie’s Good Fats / Love Good Fats
 

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CHFA 2024 

Toronto

Panel

Panel Topics:

Eight Start-up brands competing for Top Prize worth over $50,000!

CMO-in-a-Box

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1% Infinity Brand Sparkle Conference Pan Pacific

Toronto

First annual Industry conference for global entrepreneurs to industry leaders.

Suzie shared her Inspiring entrepreneurship Success Story

Key Note Speaker

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