Services - Master Classes

From Keynotes to Masterclasses, Fractional CMO or tough Branding challenges, Suzie's services are to help you and/or your team invest their energies in the right area to reinvigorate innovation, ideation and growth in the brands.

Master Classes

Here is what I do for my masterclasses:

Whether you're leading a company, a team, or yourself, building a successful brand requires a comprehensive approach that covers every critical aspect of growth—from strategic positioning to innovative product development and pricing. In these masterclasses, you'll learn the essential frameworks and actionable strategies honed through years of scaling brands and driving $100M+ in growth. You'll discover how to clarify your unique value, optimize your product fit, structure effective pricing, and cultivate a culture of hypergrowth—all while aligning your marketing efforts to achieve sustainable success.

Key Takeaways

Master the fundamentals of brand success using the 4P Method.
Learn how to refine your brand positioning and unlock your unique market advantage.
Discover innovative strategies for product optimization, pricing, and driving growth.
Understand how to build a high-performance culture that fuels rapid scaling and lasting impact.
Gain the tools to lead marketing efforts and make strategic decisions for sustainable success.

MasterClass #1: Suzie's 4P Method

Learn the fundamentals of brand success—Positioning, Product, Pricing/Value, and P&L. In this session, I'll share my proven framework, honed through years of scaling brands and driving $100M+ in growth. Whether you're launching a new product or refining your strategy, you'll walk away with actionable insights to strengthen your brand, maximize value, and improve profitability.

MasterClass #2: Let's Get Into Your Brand Positioning
This session is designed to help you refine and optimize your brand's positioning, especially if you're rebranding. I'll guide you through the critical elements of a strong brand strategy—helping you clarify your unique value, stand out in a crowded market, and connect with your ideal audience. Whether you're evolving your brand or making a bold pivot, this MasterClass will give you the tools and insights to reposition with confidence.

MasterClass #3: Innovation to Drive Growth
This MasterClass dives into the power of line extensions and category extensions to scale your brand. I'll share insights from my experience launching and expanding multi-million-dollar brands—helping you identify the right opportunities, avoid common pitfalls, and strategically innovate for sustainable growth. Whether you're expanding within your category or branching into new spaces, this session will equip you with the tools to drive impact and stay ahead of the competition.

MasterClass #4: Your Product
Is your product the right one? This session is all about determining fit, optimizing it, and uncovering its Product Truths—the unique elements that set it apart. I'll walk you through how to assess market fit, refine your product for success, and position it to win. Whether you're launching something new or fine-tuning an existing offering, this session will help you sharpen your product strategy and maximize its impact.

MasterClass #5: Your Pricing Strategy
A deep dive into pricing optimization across channels and markets. I'll walk you through my By-Channel Pricing Grid, showing you how to structure your pricing strategy by country to ensure your price curves are right. Whether you're launching, scaling, or refining your approach, this session will help you maximize margins, stay competitive, and build a pricing model that drives sustainable growth.

MasterClass #6: Culture for HyperGrowth
Explore how to build a company culture that fuels rapid scaling and long-term success. I'll share the key principles and strategies I've used to drive hypergrowth—fostering agility, accountability, and a high-performance mindset within teams. Whether you're a startup gearing up for explosive growth or an established brand looking to accelerate, this session will give you the tools to create a culture that drives momentum and impact.

MasterClass #7: CMO for Emerging Brands
Your guide to understanding what a Marketing CMO should bring to the table—whether you're hiring one or stepping into the role yourself. I'll walk you through the key tools, scorecards, and foundational marketing must-haves that drive brand success. Learn how to measure impact, align marketing with business goals, and make the right hiring decisions to ensure your brand is positioned for sustainable growth.

Previous Clients:

“Suzie’s 4’Ps Method™"

These simple tools are all you need for your company/brand to help anchor first/foremost with the strongest Positioning. Sign up here and you will get a FREE copy

Previous Clients:

“Suzie’s 4’Ps Method™"

These simple tools are all you need for your company/brand to help anchor first/foremost with the strongest Positioning. Sign up here and you will get a FREE copy